The only thing Pinterest and Instagram have in common is that they are both visual social media platforms. With everything else, they are entirely different. By understanding their fundamental differences, you can operate both platforms better in order to boost your brand. Pinterest and Instagram gained recognition due to their…

Like other social media channels, there's an ideal time to post on Pinterest. While it's still a case-to-case basis depending on your brand's target population, there's a specific time when most users flock to the platform to get their inspiration and creative juices flowing. That's what we're going to discuss…

Many people from all over the world have been using Pinterest over the years. Users turn to Pinterest for inspiration because of its varied content--whether parties, interior designs, fashion, and more. However, opposite to what most people think, Pinterest isn't a social media platform. Users don’t use it to get…

Pinterest is often overlooked when it comes to online marketing. I honestly don’t understand why. Pinterest has exceeded a quarter million active monthly users, a sign that it has enormous sales potential. In fact, about 70 % of Pinterest users discover new brand names on Pinterest and about 80% find…

Visual materials have turned into one of the most preferred kinds of content -- because they’re very simple to consume. However, it's inadequate to simply produce beautiful, funny, and appealing social media material. Online marketers are now questioning: where’s the best location to promote my content -- Pinterest or Facebook?…