Advertisement strategies are crucial in business organizations, developing and developed, to spread certain information and features they offer to the market. Ads come in different forms. The most prominent of which is the digital adaptation — from social media, applications, to browsers, you name it. Today, Google Ads and Facebook…

Launching a brand-new Google Ads search campaign can be an exhilarating process. There’s always a variety of emotions whenever you click on the ‘enable’ button to start a new campaign. You feel excited about creating something, but at the same time, you worry about your creation. It’s normal to feel…

If you're investing any amount of money on Google Display Network advertising, it helps to know which banner dimensions are the most effective so you can be certain that your dollars are being spent well. Google is updating and giving a stronger focus on vertical-specific functionality within its Search Engine…

Everything You Need to Know About YouTube Video Ad Campaign Youtube comes a close second to Facebook when it comes to the number of monthly visitors. Therefore, it makes total sense to take advantage of marketing on the platform to reach more target customers. However, you can’t really improvise YouTube…