With time, Instagram outgrew its first impression as a fun app for teenagers and has become a serious content advertising, marketing, networking, and audience building tool for people and brand names. It’s one of the widely-used websites globally, with over 200 million active monthly members sharing 60+ million photos and 1.6 billion likes each day.
Just how amazing is it? Engagement rates for brands on many social media networks are less than 0.1%. However, Instagram blows them all away. The typical Instagram interaction rate for brand names in a 2014 Forrester research was a legendary 58 times more than on Facebook.
You can’t exaggerate numbers like that, but that’s just the average. And you don’t want to be average! It’s not a great objective. Sure, 58 times better interaction than Facebook seems wonderful; however, you can do far better than that on Instagram.
Whether you’re a big brand or simply questioning how to become Instagram famous, I don’t want you to pursue average; I want you to grab the attention and end up being an Instagram superstar.
You’re most likely to achieve this by working these eleven remarkable Instagram hacks right into your social media strategy. Check out these attention-grabbing ideas for your captions, hashtags, profile, and much more to keep your Instagram followers coming!
1. Cross-promote your dedicated hashtag.
It would be great to develop a hashtag for your business. Make sure it remains in your profile, but take the game offline as well and have it printed on your invoices, print ads, signages, and at any other relevant events. If you haven’t noticed, huge brands increase their Instagram followers by promoting their hashtag in every medium possible.
If you’re on radio and television, encourage individuals to use your hashtag when talking about you. Integrate online and offline campaigns by guaranteeing that they’re noted on your various social profiles, website, and email blasts. Don’t simply wish individuals will find it on their own; make sure that they do.
2. Get innovative with hashtagging.
When it involves Instagram caption ideas, you need to look past the one-word, apparent hashtags. Yes, you wish to make use of those, too, but mix it up and use hashtags to tell part of your story. Be amusing, paradoxical, or outrageous–do not be BORING.
3. Take part in popular topics.
For every post, mix your relevant hashtags with trending, super-popular tags anywhere you can. The popular hashtags are like long-tail keyword phrases because they reveal more intent and help you locate the right people.
Yet, the universally trending hashtags like #instagood, #tbt, #photooftheday, or perhaps plain old #fun get you before even more individuals as a whole. By taking part in popular topics, your Instagram followers could see that you’re well updated and that you care about what’s going on around you.
4. Maximize your biography URL.
Ask yourself, do you want your bio to simply link to your website homepage, now and forever? Yawn. Too mundane.
Modify it at least bi-weekly and utilize that clickable web link in your bio to drive traffic to your most recent or prominent content. Don’t be content with a simple, passive bio.
5. Get descriptive with your captions.
A photo is worth a thousand words. It doesn’t mean, though, that you’re allowed to miss the words.
National Geographic is fantastic at making use of storytelling and original Instagram images to create interaction and sharing. While typical media brands have dropped like flies, NatGeo has flourished throughout the digital ad and, along with other brands, is leading on Instagram, with over 50 million followers.
Like other various Instagram hacks I’ve included here, this is something you’ll need to add in your strategy with time, so don’t fret if it initially seems weird. Once you find your brand’s voice on Instagram, your writing will follow.
6. Go all-in on influencer marketing.
Go to the accounts of each person you’ve recognized as an influencer in your space. Remember to turn on post notifications so you can see their every new post or update. You can then communicate with these influencers frequently and turn yourself into one of their favorite people or brands.
7. Delete unwanted tagged photos from your profile.
If you only intend to include the very best user-generated web content about you or your brand on your Instagram profile, you can. You can currently eliminate the website’s identified images by choosing “Edit Tags” and picking the ones you want to remove. You could also choose to click the “Hide from Profile” option to remove the unwanted tags out of your feed.
Your Instagram followers might not be interested in seeing posts or photos that aren’t related to your brand. So, remove the unwanted photos before your followers would remove you for good.
8. Approve photo tags before the material shows on your profile.
Speaking of providing you with higher control over which labeled images appear on your profile, you can alter your Instagram setting, so identified images won’t show up unless you approve them initially. You’ll locate this under “Options,” “Photos of You,” and “Add Manually.”
This move is a smart one for those users attempting to utilize their platforms for business. Trust me; this could save you from possible future humiliation.
9. Develop your very own Instagram style.
Wanting to fit in is normal, but on Instagram, you want to stand out.
For example, the Indian beverage brand Frooti has established a unique visual content style. It’s instantaneously well-known every time a user sees a Frooti post in their newsfeed.
The goal isn’t really to become all-famous on the social platform, but to be authentic and original.
10. Go local.
Be informed of the activities at your place. You could do so by going to the search page and choosing the Places tab. Then, type in the name of the location to see all geotagged messages for that area.
11. Remember your call to act swiftly!
Similar to other social networks, Instagram is a conversation system, not a broadcasting one. What action do you want people to take on your post? If you don’t know that, start over and figure it out.
For one, Staples is excellent at producing interaction by allowing people to understand what they anticipate them to do with their articles (bonus points if you make it fun). Call to clever actions will get people to share and spread potentially in a viral way!
To sum it all up, take note of the following pointers to gain numerous Instagram followers:
- Advertise your devoted hashtag on your other social profiles, website, and also your email list.
- Get innovative with your hashtags. Be funny, ironic, or shocking–but never boring!
- Watch for appropriate and trending hashtags. Participate in the trend to get in front.
- Utilize your bio link to the fullest.
- Create detailed subtitles. Narration may be effective for producing interaction as well as sharing.
- Engage with leading influencers in your area and attempt to become one of their favorite people or brands.
- Adjust your settings to avoid any unpleasant tagged pictures from showing on your account without your authorization.
- Establish your very own unique, identifiable visual style. Determine just how you want to stick out and make it so!
- Use a call to action to inform people what you desire them to do with your posts. Find brilliant methods to get followers to share your material.
Instagram, with its broad spectrum of audiences, is a wonderful place to advertise your brand. Gaining Instagram followers won’t happen overnight. But with maximum effort, you will surely get there.