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How to Build a Facebook Business Page in 2020

PeterFacebook, Marketing 101, Social Media, Starting

Whether you're a social media manager of big business or a local shop owner, I bet you have realized that your brand requires a Facebook page. Leveraging social media to assist in developing a brand has been complementary in supporting a broader marketing strategy in the past; however, it is…

Crisis Management 101: 5 Ways to Deal With Crisis

PeterBranding, Starting

Sometimes crises can’t be averted. That’s a fact. When they do turn up, however, you should be geared with a crisis management plant. Such preparation can help you prevent worsening of the problem that can lead to monetary loss, or worse, bankruptcy. Here are some simple tips that you can…

11 Steps to a Powerful Email Marketing Campaign

PeterCampaigns, Marketing 101, Starting

About 269 billion emails are being sent out daily. It’s proof that email marketing campaigns aren’t dead, as many would claim. However, this number can also be off-putting to marketers who fear that their email marketing efforts will only be in vain. How do you stand out in a sea…

The Digital Marketing Basics

PeterMarketing 101, Starting

Despite the competition, digital marketing is still the most feasible and cost-efficient marketing method, especially for startups. Here are 3 basic actions that you can follow for a reliable marketing plan. The process of using digital innovation in order to offer goods or service is called digital marketing - sounds…

So you want to have a startup. Are you ready for success?

PeterBranding, Marketing 101, Starting

Starting an online company doesn’t have to be a risky, especially when you’re geared up with the best understanding, tools, and business planning techniques. Here are some basic startups planning ideas to think about before you get too far into the process. Mapping Out Your Small Business Idea When you’re…

How to Find the Perfect CMO?

PeterBranding, Marketing 101, Starting

What does a Chief Marketing Officer (CMO) do? This coveted role is integral to any business. A chief marketing officer is in charge of creating company strategies, increasing earnings through various marketing initiatives. As with any C-level position, it’s not easy to find the right person for the job. The…

16 Golden Guidelines to Land a Name for Your Start-Up

PeterBranding, Starting

So, you have finally decided to give your business idea the green light. That’s great! But as a start-up, you know it will take a while to develop a solid business plan. You need long hours of conducting market research, designing business models, and checking out the competition before finally…

How Facebook Marketing Could Increase Your Business

PeterFacebook, Marketing 101, Social Media, Starting

Facebook is the "it" social networking website today, with its users greater than 800 million people. Advertising and marketing your company entails a good deal of exposure. Plus the reality that the future of advertising includes a great deal of social networking in which Facebook is the best made the…

5 Things I Wish I Knew about SEO

PeterGoogle Marketing, Marketing 101, Starting

I've discovered a lot about online search engine and online search engine marketing, primarily by experimentation. It's those numerous hours of research study, screening, and failing when I frequently think it would have been better to let another person experience it first, then I might merely find out and observe.…

Why You Need Co-founders

PeterStarting

So now, you’ve zeroed in on your product concept after a thorough research study, evaluation, and validation. Your next action should be to choose whether you will venture into entrepreneurship alone or get yourself a co-founder. It might be tempting for new entrepreneurs to start as a lone wolf; however,…