You are uploading regularly to Instagram, using the "right" hashtags but you just don't understand why your metrics have flatlined? We all begin our social media journey posting whatever content we have on hand, using it to build up a following and potentially get in front of potentially new customers.…

New companies, such as start-ups, don’t often have a large budget allotted for marketing. That’s because most of their finances go straight to production, research, and other business elements that are more profitable. Yes, marketing is advantageous when done correctly. For the uninitiated, however, it is a big ask because…

Growing a business isn't simple. First, you would need a viable concept. Then, you have to identify a lucrative niche, specify a target audience, and offer something valuable to your possible consumers. And guess what? That's just the start—you still need to market your business to keep it growing continuously.…

Have you been giving away so much time on Instagram without getting something in return? Monetize your time by engaging in an Instagram marketing campaign. Starting an Instagram marketing campaign isn't very easy, but it works, and it’s worth it. Instagram has the highest interaction with users all over the…

A lot has occurred the minute TikTok crashed the international media party scene last 2018, and among those occurrences is the surfacing of pieces of evidence that shows why TikTok benefits brands. One example is when the Washington Post employed a TikTok app expert, and Buzzfeed hired teens to cover…

The only thing Pinterest and Instagram have in common is that they are both visual social media platforms. With everything else, they are entirely different. By understanding their fundamental differences, you can operate both platforms better in order to boost your brand. Pinterest and Instagram gained recognition due to their…